Accelerating the transition to circular business models built for the many.

The Strata project is a collaboration between Victor Strimfors and Katrine Hesseldahl and was developed during their MA Design Products at the Royal College of Art, in the "Exploring Emergent Futures" platform led by James Tooze and Tomas Diez.


Strata is a new way of selling, owning, creating and perceiving products based on the Logic of Layers. This logic is used to identify fast and slow paced layers, looking at the criteria that each type of layer should fulfil to be more environmentally responsible. This is demonstrated through a modular furniture system, where base layers can be refigured to make various types of furniture frames. Middle layers provide comfort where it is needed and skin layers can be customised to suit personal aesthetics.