“Kill Your Darlings” is a creative collaboration between Fashion Stylist Diana Neumark, Product Designer Victor Strimfors and Film maker Gustav Strimfors. It is a story about geometric abstraction transformed into fashion. A minimalistic styling, contrasted with edgy and ambiguous geometric pieces built with repetitive patterns. A story inspired by the typical Swedish mentality translated into a language adapted to fashion.

Publication: WhiteLies Magazine

Art Direction & Concept: Diana Neumark & Victor Strimfors

Photography: Pernilla Strand

Stylist: Diana Neumark

Product Designers: Victor Strimfors & Georg Foster

Film Maker: Gustav Strimfors

Make-up & Hair: Ida Kyllerman

Models: Sofia.D & Nora.R- MIKA’s Stockholm Sweden